issues
We provide input and solutions based on a wealth of research and planning know-how, whether the research relates to ... - Advertising – creative development, pre- & post- testing
- Branding – creation, image evaluation, brand/line extension
- Communication studies – internal and external company evaluation
- Corporate identity and value perceptions
- CRM guidance and evaluation
- Customer satisfaction monitors
- Customer segmentation
- Maximising opportunities
- New markets – identifying gaps, launching international products and brands
- New product / service development – from conception to launch
- Strategic planning and troubleshooting
- Visual identity – e.g. packaging, logo
- Usage and attitudes
- Website development and evaluation
|
 |
